Erin Fox-Basler grew up tasting the myriad of flavors in her mother Peggy's homemade pepper jelly. As a child she would tag along to the local farmer's market near their home in Allentown, PA, where they would gather a plethora of peppers for canning season. While Peggy was known to can all sorts of things, it was the pepper jelly that always stuck with Erin. Later when Erin had her own garden, each year she would pick her peppers and work on perfecting the unique flavor of the pepper jelly she grew up loving so much. She knew there was something special about the sweet and hot jellies that she would gift during the holidays. So she created Peggy's Peppers to share these delicious jellies with a larger audience.
To help her grow the business Erin sought out friend and neighbor, Cher Garrett. Cher has been spearheading her own strategic marketing, brand development, and design firm since 1990; developing brands from scratch for major food corporations, Fortune 100 and 500 companies. Cher's marketing firm, KGA, boasts a motto of "growing brands that people love...like only a mother could". So it seems only natural that these two friends got together to apply their motherly love onto a product they both believe in.